Branding and Compliance Strategies for CBD Box Packaging

The cannabidiol or CBD industry has gotten popular over the last decade. There are many cannabis-derived items that can be found nowadays. This includes oils, tinctures, foods, dietary supplements, etc. If you are in this business, it is important that you focus on designing CBD boxes perfectly.

 The packaging must not only attract shoppers but should even follow all regulations. The product is a sensitive one and people need to know all about it before they buy it. The product should even remain safe in the box and not get impacted by anything that can harm it.

Branding and compliance strategies when it comes to making packaging for CBD products have been discussed below:

Branding aims

The packaging should be able to help let people know about which brand has manufactured the CBD product. You need to include information about your company on the packaging for this purpose. When people look at the packaging, they should immediately be able to recognize that your company is selling the product.

For branding you need to include your company logo on the box so that people will be able to notice it. Brands include their brand colors, tagline, etc. as well. The contact information of your company is important also because customers need to know where the product has been manufactured and how to contact your company. You can include your company’s address, phone number, social media links, etc. for this purpose.

Compliance

If you want to get the trust of customers it is important that you follow all rules when it comes to designing custom CBD boxes wholesale. The requirements differ from region to region. You should find out what your country and region demands and include this information on the box. Packaging that is not compliant can damage your company’s reputation.

You may need to include dosages, health warnings, etc. Being aware of the legislations is important if you want to avoid legal complexities. There are some CBD products that need to include lab test results as well as certification seals on their packaging.

 

When you comply with the law, you will give the impression that your brand is a transparent and reliable one. Therefore it is important that you
do this.

Child-resistant designs matter here as well. You should consider these so that it is tough for children to come into contact with the product.

Details about product

Customers need to know other details about the product as well so that they can decide whether to buy it. They need to know what the product
is, what it contains, how to use it, how to store it, etc. Customers need to know the net quantity of the content as well. It depends on what you
are selling, according to this you will include the information which will easily help let people know about the CBD product.

All this information must be added in a font that people will be able to easily read. You even need to keep in mind the point that packaging with
too much information will confuse customers therefore you must only add what is important and what is needed by the law.

The name plus address of the manufacturer should be present. The name of your company, its address, as well as phone number must be stated
on the box. Your customer may need to know extra details about the CBD product therefore it should be easy for them to contact you to get
this information.

Attractive packaging

You will need people to notice your custom CBD boxes in the first place so that they can consider the product. The packaging design needs to be attractive so that it gets the attention of consumers. Try and be consistent when it comes to the colors you use, your logo, font styles, etc. This will all help with increasing brand awareness.

The packaging should be visually appeal and convenient for customers to use so that they will want to buy from your company. You must choose the colors you want to add on the box carefully so that your customers will get a certain impression of your company. To give a professional look, avoid adding too many colors.

 You can include a white background and add the information in black to give the image of seriousness. If you want to give customers the impression that you are selling a natural product, you can include the color green on the box.

Avoid including too many images as well because this will not make the packaging look professional. Include those that relate to the CBD product only.

When it comes to CBD packaging, it is important that it comply with all the rules and regulations in place. The packaging can help with branding when it is visible and complaint and is able to communicate your brand’s identity. Therefore it is a good idea to get quality packaging that attracts. The boxes should also remain strong so that the CBD product can remain secure in them.