How To Choose A Gamification Services Provider: A Guide For L&D
When Harvard partnered with KPMG to provide gamification services to employees for training, the results were a 25% increase in fee collection, a 22% increase in opportunities, and a 16% increase in clients.
Gamified eLearning solutions are a favorable learning method for many individual learners and employees because they are fun, engaging, and easy to understand with multiple features.
The workforce requires training from day 1 when they join a company, and L&D professionals are mostly under pressure to choose the right program and use corrective measures so leaders can train effectively, and gamified learning solutions address most of the issues without the seniors having to micromanage the learner.
What are gamification services?
Gamification services use the psychology and elements of game-based learning instead of actual games. This format of learning has been proven to be helpful in many aspects of corporate training, such as maintaining a healthy competition, achieving goals, getting instant feedback, and tracking the progression of learning.
Gamified eLearning solutions train employees with the usage of motivating factors like leaderboards, badges, rewards, points, challenges, different level systems, and progress bars with the team.
Process of choosing a good guide for gamification
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Identifying learning objectives
A good service provider will understand the organisation before passing any judgment on what kind of gamified learning solutions would be fitting for the business and learners. The vendor must ask queries about learning outcome expectations, the existing skill gaps, and behavioural changes the L&D expects to see after the training completion.
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The right design
The service provider for gamified eLearning solutions should have adequate experience to create the right instructional design of the program. The learning and development team should verify different sources to make sure the provider has experienced team members who can design a learning structure and add layer of game services on top of the content.
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Customisation of details
When the program is built with pre-made templates, the content fails to reflect the training needs of learners and organisations at different levels. And that is why, for gamified learning solutions that have an actual contribution in corporate training, needs customised templates that are relevant to the company and its workers in terms of culture, language, and goals.
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LMS compatibility
Before finalising any form of details with the service provider. The organisation must check their learning management system compatibility guidelines and make sure the gamified eLearning solutions work along with an exciting platform, or even better, if they can be integrated together.
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Credibility from the vendor
A credible vendor must showcase their previous success projects with trusted customers and success metrics that should not only be about completion rates and assessment scores, but mainly about productivity improvements, lower error rates, and faster task completion.
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Scalability and growth
A relatable gamification services provider must address how they plan to handle the company's workforce size for training in current times and in the future as well. The learning and development professionals must take a look at their pricing for services to make sure the company can sustain training in the long term.
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Continuous support
Gamified learning solutions are treated as one-time learning methods by some organisations and their service providers. But for gamified training, the vendor should encourage the learners and the company to continue learning with constant support in terms of performance review, content updates, and ongoing support.
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Training and learning fit
The gamification services providers must take into consideration the learners' age, digital comfort, literacy rate, work environment, and motivational factors. Depending upon these factors, it can be concluded whether gamified eLearning solutions are a fit for the company and its employees or not.
The future of gamified learning solutions
The future of gamified eLearning solutions is not about better gaming elements, but it is changing direction and moving towards AI and the integration of new digital tools to fit in the trending formats to stay relevant.
Artificial intelligence is emerging in the gamification services as a new tutor, and it’s present 24/7 for learners. The system will decide difficulty levels, challenges, and rewards based on the performance of workers.
This format of training will also make learning immersive with the help of tools like AR and VR. In these programs, the healthcare workers can test their understanding, retention, and knowledge transfer capabilities for different topics.
Why This Matters
This guide matters because organisations need a service provider of gamified learning solutions in the current job market situation. Gamification services training programs are technically demanding, heavy, and difficult to build in-house with the existing resources. The learning and development (L&D) team cannot choose the right vendor if they are not aware of its fundamentals.
Find a vendor that is capable of understanding the issue and addressing it with corrective measures.
soniyasharma