India Beauty and Personal Care Market Size and Share 2026-2034 | Get Sample Report

India Beauty and Personal Care Market 2026-2034

According to IMARC Group's report titled "India Beauty and Personal Care Market Size, Share, Trends and Forecast by Type, Product, Distribution Channel, and Region, 2026-2034", the report offers a comprehensive analysis of the industry, including market share, India beauty and personal care market trends, growth, and regional insights.

How Big is the India Beauty and Personal Care Industry ?

The India beauty and personal care market size was valued at USD 31.2 Billion in 2025 and is projected to grow to USD 48.7 Billion by 2034, with an expected compound annual growth rate (CAGR) of 5.08% from 2026 to 2034.

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India Beauty and Personal Care Market Trends:

• Rising Preference for Ingredient-Led and Science-Backed Products: Consumers increasingly choose products backed by dermatological testing, active ingredients, and clinical claims, especially in skincare, haircare, and cosmeceutical segments.
• Growing Penetration of Ayurveda-Inspired and Herbal Formulations: Brands are blending traditional Ayurvedic ingredients with modern formulations to meet demand for natural, holistic, and culturally trusted beauty solutions.
• Expansion of Men’s Grooming Beyond Basic Categories: Men’s grooming is expanding into skincare, hair styling, beard care, and fragrances, driven by changing self-care attitudes and social acceptance.
• Increased Role of Personalization and Skin-Type Specific Products: Brands are offering personalized regimens and skin-type specific solutions using quizzes, diagnostics, and data-driven product recommendations.
• Rising Influence of Regional Languages and Vernacular Marketing: Beauty brands increasingly use regional languages and local influencers to reach non-metro consumers and improve market penetration.

India Beauty and Personal Care Market Scope and Growth Analysis:

• Large Young Population with High Beauty Product Consumption: India’s young demographic drives frequent usage, experimentation, and rapid adoption of new beauty and personal care products.
• Rising Disposable Income and Willingness to Spend on Self-Care: Increasing incomes are encouraging consumers to invest in premium, specialized, and routine beauty and personal care solutions.
• Expansion of Digital Commerce and Social Media Discovery: E-commerce platforms and social media are accelerating product discovery, trials, and direct-to-consumer brand growth.
• Improved Awareness of Personal Hygiene and Wellness: Growing awareness around hygiene, skincare routines, and wellness practices is supporting consistent category-wide demand.
• Strong Product Innovation and Competitive Brand Activity: Continuous innovation, aggressive launches, and competitive branding are expanding category depth and consumer choices nationwide.

By the IMARC Group, the Top Competitive Landscapes Operating in the Industry:

• Avon Products Inc. (Natura & Co Holding S.A.)
• Beiersdorf AG
• Colgate-Palmolive Company
• Coty Inc.
• Hindustan Unilever Limited
• Kao Corporation
• L'occitane India
• L'Oréal S.A
• Revlon Inc.
• The Estée Lauder Companies Inc.
• The Procter & Gamble Company

Explore the Full Report with Charts, Table of Contents, and List of Figures: https://www.imarcgroup.com/india-beauty-personal-care-market

India Beauty and Personal Care Market Segmentation:

The market report offers a comprehensive analysis of the segments, highlighting those with the largest India beauty and personal care market share. It includes forecasts for the period 2026-2034 and historical data from 2020-2025 for the following segments.

Analysis by Type:

• Vegan
• Organic
• Inorganic

Organic products dominate the market with a 42% share in 2025, driven by rising consumer awareness of chemical-free formulations and increasing preference for natural, skin-friendly ingredients.

Analysis by Product:

• Skincare/Sun Care
• Hair Care 
• Makeup and Color Cosmetic Products 
• Deodorants/Fragrances 
• Others

Skincare and sun care lead with a 35% market share in 2025, supported by growing concerns over pollution exposure, UV damage, and preventive personal care routines.

Analysis by Distribution Channel:

• Supermarkets and Hypermarkets
• Convenience Stores
• Pharmacies and Drug Stores
• Online Stores
• Others

Online stores account for 30% of the market in 2025, reflecting a continued shift toward digital commerce, convenience-led purchasing, and wider product accessibility.

Regional Analysis:

• North India
• West and Central India
• South India
• East India

North India holds the largest share at 29% in 2025, driven by high urban concentration, brand-conscious consumers, and strong penetration of organized retail and e-commerce platforms.

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Other Key Points Covered in the Report:

• COVID-19 Impact on the Market
• Porter's Five Forces Analysis
• Strategic Recommendations
• Market Dynamics
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape
• Top Winning Strategies
• Recent Industry News
• Key Technological Trends & Development

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services.

IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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